The Story Behind the Name KIND® Snacks with Founder Daniel Lubetzky

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Launched
over 7 years ago
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Active
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Duration
2:06
Language
en
Description

There are healthy snacks and then there are tasty snacks and then there are KIND® bars. KIND® snack bars are made with ingredients you know and love like whole nuts, real fruit, and a drizzle of dark chocolate. Daniel Lubetzky, founder and Executive Chairman of KIND, is on a mission to make the world a little kinder one snack and act at a time. Maker of delicious and nutritious foods, KIND created a new healthy snacking category with the introduction of its first fruit & nut bars in 2004. KIND has always been committed to bringing you wholesome and delicious snacks. The first and predominant ingredient in all of our snacks will always be a nutrient-dense food like nuts, whole grains or fruit.

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